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Customize your Store QR

Customising your Store QR is the design step that runs after you create a new QR. You upload a logo, pick a theme, write the title and description, and preview how the printed card will look before you download, print, or order it.

When this step happens​

The design step opens automatically after you click Next on the Create new Store QR form. You can also re-open it later for any saved QR:

  • From Share → Link to Store QR, open the Edit action on a QR row.
  • From Account Settings → Manage QR, open the three-dot menu on a QR and click Edit.

Whatever you save here becomes the design that prints when you order standees.

Under Add logo, click Browse files and pick the image you want on the card. PollPe opens an image cropper so you can frame the logo correctly before uploading.

File requirements:

  • Format: JPEG, PNG, or SVG.
  • Recommended dimension: 100px x 40px (a horizontal logo lock-up looks best).
  • File size: between 5KB and 5MB.

Once uploaded, the logo appears in the design with a close button if you want to remove and replace it. The standee preview on the right updates instantly.

2. Pick a theme​

Under Style, choose one of two themes:

  • Light: white card, purple QR, dark text. Use this in well-lit interiors, on dark furniture, or where the surface around the card is itself dark.
  • Dark: dark card, white text, light-on-dark QR. Use this when the card sits on a light or busy surface and you want it to stand out.

The active theme has a purple border and a tick badge in the top corner. Whichever you pick is what gets printed.

3. Write the title​

Under Title, write the headline that sits at the top of the card. This is the line that tells the customer why to scan.

  • Max: 40 characters.
  • Placeholder: "Your Feedback is important for us!"

Good titles are short, direct, and benefit-led. Examples:

  • "Tell us how we did today."
  • "1 minute, 1 question, ₹50 reward."
  • "Help us improve your next visit."

Avoid the word "survey" if you can. People scan offers and feedback prompts, not surveys.

4. Write the description​

Under Description, write the sub-headline that sits under the title. This is where you set expectations and give the call to action.

  • Max: 92 characters.
  • Placeholder: "Scan the QR Code and tell us about your experience at the event."

Use the description to answer the customer's silent question: what happens when I scan?

  • "Scan to share quick feedback. Takes under a minute."
  • "Scan to enter today's lucky draw."
  • "Scan and tell us about your visit. You'll get a coupon at the end."

5. Preview the standee​

The right side of the modal is a live preview of the printed card with your logo, theme, title, description, and the QR rendered in your brand colour. Whatever you see in the preview is what gets downloaded, printed, and shipped.

If something looks off (logo cropped wrong, title too long, theme too dark for the room you're going to put it in), fix it now. The print uses this design.

6. Save and continue​

Click Create (for a new QR) or Update (when editing an existing one). PollPe saves the design and opens the Print/Download screen, where you can:

  • Print the card directly from your browser.
  • Download it as a PDF.
  • Order Standee & Stickers to have PollPe print and ship branded copies (see Order a Store QR).

Tips for a high-converting in-store card​

A QR standee converts when it's noticed, understood, and scanned in under three seconds. Lean into that:

  • One single CTA. Don't ask people to scan, follow you on Instagram, and review on Google all on the same card. Pick one.
  • Make the QR the hero. It should be the biggest thing on the card after the headline.
  • High contrast. Light theme on dark surfaces, dark theme on light surfaces. Avoid putting the card on a surface the same colour as the card.
  • Tell them what they get. "Earn a coupon", "1-minute feedback", "Lucky draw entry" all beat "Scan to take our survey".
  • Keep the logo small. It builds trust, but it shouldn't compete with the QR or the headline.
  • Test from arm's length. Print one card, hold it where a customer will stand, and check that the headline is readable.

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